The Impact of COVID-19 on the Events Industry

During the pandemic, when the world fell quiet, the events industry was among the first to shut down and one of the last to return. Overnight, live events stopped, venues closed, and thousands of event professionals across the UK were left without work.

For many, this wasn’t just a pause in business—it was a complete halt to an entire way of life.

Supporting the #WeMakeEvents Campaign

In the face of uncertainty, our team remained committed to making our voices heard. We proudly supported the global #WeMakeEvents campaign, standing alongside others in the live events industry to raise awareness of the sector’s challenges.

With over 20 years of experience in event production, we have been part of the industry’s supply chain, delivering event branding, technical support, crew hire, and production management services. Our work spans across multiple sectors, including sports events, nightlife, music festivals, art installations, film, theatre, and large-scale public events across the UK.

A 93% Loss in Event Industry Income

When COVID-19 hit, we experienced a devastating 93% loss in income almost overnight. This was a reality shared by many event production companies, freelancers, and suppliers across the industry.

The impact was widespread—skilled professionals lost their jobs, projects were cancelled indefinitely, and many businesses were forced to shut down permanently.

Giving Back to the Events Community

Despite these challenges, we remained committed to supporting the events community. As part of our contribution to the #WeMakeEvents movement, we produced vinyl signage and donated 10% of our proceeds to Backup Tech (www.backuptech.uk), a charity supporting technical professionals in the entertainment industry.

This initiative allowed us to continue contributing to the sector while helping those most affected during an incredibly difficult time.

The Future of Live Events in the UK

As restrictions lifted and the industry began to recover, there has been a renewed sense of optimism across the live events sector.

We are excited for the return of live events and ready to take on new projects in event production, branding, and logistics. More than ever, we recognise the importance of live experiences and the people behind them.

The events industry is rebuilding—and we’re proud to be part of its future.

#redalert #lightitred #wemakeevents #GovCantSeeUs